About Us
Who We Are
First Ally Advisory was established in 2021 to assume the Issuing House and Financial Advisory business of First Ally Capital, which was originally founded in 2014. The transition has been completed, as evidenced by the issuance of the transfer licence by the Securities and Exchange Commission in August 2024. First Ally Advisory offers a range of services, including capital raising, mergers and acquisitions, and strategic financial advisory, tailored to meet the evolving needs of clients in Nigeria’s dynamic financial landscape.
Our team comprises experienced professionals with a wealth of knowledge in various transactions, ranging from bond issuance and equity capital raising to mergers and acquisitions and project advisory services. We are proud to offer dynamic and innovative solutions that combine state-of-the-art technology with expert knowledge to make significant market impacts.
At First Ally Advisory, we believe that customer satisfaction is key. That is why we tap into the strong financial services background of our promoters and the professional experience and exposure of our robust team to ensure our clients get the best possible service.
Our clear focus on value creation and customer service has earned us a reputation as a trusted partner for businesses seeking financial solutions in Nigeria. We are passionate about helping our clients achieve their financial goals, and we look forward to working with you. We have a proven track record of success and use highly analytical tools to provide expert advice and quality execution. Trust us to help you achieve your financial objectives.
Corporate Philosophy
Our Vision
Our Mission
Creating opportunities that foster growth
Our Core Values
Trust
We ensure that all stakeholders can fully depend on the integrity, ability, and character of our people.
Integrity
Our people demonstrate the highest standards of ethical principles and soundness of moral character.
Client Focus
We always put the interests of our clients above all other considerations.
Teamwork
We work as one cohesive group in delivering value to all our stakeholders.
Innovation
Our people are forward-thinking and dynamic, using modern systems and technology to deliver cutting-edge services.
Professionalism
Our people are known for excellence and competence in their dealings with stakeholders.
Our Commitment
At First Ally, we are committed to providing our clients with top-quality financial solutions and services. Our approach is guided by a set of principles that drive everything we do:
Clients
We are committed to ethical behaviour, transparency, and integrity in all our dealings. Our team of experts is dedicated to delivering quality and value to all our clients, providing personalised solutions that meet their unique needs.
Quality
We invest in cutting-edge technology and a team of sound and experienced professionals to ensure that we deliver value-adding solutions to our clients. Our commitment to quality is unwavering, and we strive to exceed expectations every time.
Service
We are committed to providing our clients with innovative and value-adding solutions. Our team is equipped with the resources and tools to develop unique solutions for our clients. We are guided by excellence and continuous improvement given the ever-changing dynamics of the marketplace.
Research
Our commitment to research drives our investment in a robust database managed by seasoned analysts, economists, and strategists. We provide timely and sound macroeconomic forecasts, keeping our clients adequately armed to respond creatively to new emerging realities.
Why Choose Us
Passion
We are deeply passionate about helping our clients achieve their financial goals. Our team of experienced professionals brings a wealth of knowledge and expertise to every project we undertake, ensuring that we deliver results that exceed expectations.
Trustworthiness
We believe that transparency and accessibility are key to building strong relationships with our clients. That is why we are committed to completing all transactions with integrity and keeping our clients informed and involved every step of the way.
Continuous Improvement
We are always looking for ways to improve our approach and deliver even greater value to our clients. By staying up-to-date with the latest technology and tools, we can provide sophisticated solutions that help our clients stay ahead of the curve.